Kevin The Carrot, Wingman Turkey, Harry the Hedgehog, Grate Grandpa & Grandma, Gifts & More Are Coming Soon To Aldi

Have you seen the brand new Aldi 2020 Christmas Advert yet?
Kevin The Carrot, Wingman Turkey, Harry the Hedgehog, Grate Grandpa & Grandma, Gifts & More Are Coming Soon To Aldi

***Edit - the queue to get on the Aldi website is just unbelievably huge, so get over there now for any sort of chance of getting one. Good luck!

Do remember that they will also be available from Deliveroo too at some point, so we will update you with more about this once we have more info.

Aldi's Christmas ad campaign is one of our faves, with the return of Kevin the Carrot and a few new friends including Harry the Hedgehog, Turkey the Wingman and Grate Grandma and Grate Grandpa!

Aldi Kevin The Carrot Toys 2020

Kevin the Carrot's release date has become an annual event that often sees huge queues form outside Aldi stores up and down the country. Of course Aldi want to reduce those queues and crowds in the current climate, so this year they have introduced a digital queuing software that's also used by music festival Glastonbury.

Called Queue-It, the new system has been implemented after this year's Christmas advert raked in five million views on YouTube.

The toy collection will be available to pre-order on Aldi's website on November 15th from 8am, but for the first time ever, it will also be available to order from Deliveroo, just in time for Christmas.

Here's what we know will be on sale:

  • Hedgehog, Grate Grandparents, Pilot Kevin and Wingman Turkey Bundle, £19.95 (online only)
  • Kevin, Katie and Kids Bundle, £11.99 (online only)
  • Giant Kevin The Carrot, £19.99
  • Christmas Pyjama, Carrot, £9.99
  • Children's Kevin and Katie Christmas Pyjamas, £4.99
  • Katie the Carrot Plus, £3.99
  • Carrot Kids Plush, £3.99
  • Harry The Hegehog/Grate Grandpa and Grate Grandma/Turkey The Wingman Plush, £3.99 each
  • Kevin The Carrot Plush, £3.99
  • Pilot Kevin Plush, £3.99
  • Red/Blue Kevin The Carrot Christmas Wrapping Paper, £1.99
  • Christmas Book, £2.99
  • Plush Tree Decorations, £2.99
  • Gift Mug, £2.99

Customers will be restricted to a maximum of two of each variant in order to ensure everyone gets a chance to enjoy Kevin this Christmas.

And, as part of the supermarket's five-year partnership with The Teenage Cancer Trust, Aldi has pledged to make a fixed donation of £15,000 going directly to the charity.

2020 Aldi Christmas Advert


Each year, the nation waits to see what will happen in Aldi's annual Christmas advert. Kevin the Carrot fans will be delighted to know he’s back again this year, and he’s got another new friend for the festive season.

In Aldi’s 2020 Christmas advert, Kevin teams up with a hibernating hedgehog to help him get home to his family in time for Christmas celebrations. It’s already delighted fans on social media, with one fan describing it as the ‘best Christmas advert I’ve seen’.

You can follow the Aldi 2020 Christmas ad campaign online on Aldi's website*.

What do you think of the new characters? Did you enjoy the new advert for 2020?

Images courtesy of Aldi.

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