Yesterday I had the good fortune to spend the day traipsing around London for Christmas in July - a somewhat bizarre tradition whereby major retailers deck the halls - quite literally - of some rather fancy London buildings in order to showcase their fabulous festive stock to journalists.
I'll fill you in on all the glorious details at some other stage - let's just say smash cakes are going to be a big feature on our tables this Christmas, and I'll definitely be heading to Asda and Aldi for my Christmas food and M&S for some rather special party drinks and nibbles.
But aside from all that, the one thing everyone was talking about yesterday was Lakeland's new potato masher. Now I know what you're thinking - seen one potato masher, seen 'em all. But that's where you're wrong.
Because Lakeland's new one is a folding potato masher. Remember all those times you've shoved your masher in a drawer, only to find the darn thing wedged and completely inaccessible the next time you try to open said drawer? Those days are a thing of the past.
At £7.99 it's also hardly going to break the bank, either. But you won't be able to get your hands on one until September and you can bet your bottom dollar that stocks of these folding potato mashers will fly off the shelves as quickly as they arrive once September rolls around.
So keep an eye on this page* to order yours when the time comes.
Until then, tell us this: do you have a favourite kitchen gadget? And do you envisage asking Santa to pop one of these in your stocking this Christmas?! Leave us a comment below or join the conversation over on our Facebook page.