This is a great deal if you need a new car seat for a baby, toddler or older child, as it covers Group 1,2 and 3 which means it's suitable for use from 9 months right through until approximately 11 years old. Normally £49.99, it's reduced to just £24.99 right now.
You can literally pay hundreds of pounds elsewhere for a Group 1,2,3 car seat, so this strikes me as a decent deal.
I know that 'big ticket' pricy items like car seats are the sort of things that lots of parents are wary of buying 'cheaply' but this has great reviews, and has been rated 4.5 out of a possible 5 stars by Kiddicare customers in a whopping 1631 reviews. Here's a fairly standard one to give you a sense of what people make of this particular car seat:
"Got a new car, wanted a car seat for my 9 month old son and 4 year old brother but wanted matching so no arguments.. This car seat is stylish, so easy to install, the 4 year old has learnt to pull the seatbelt around himself but the seat is big enough that he can't push it in the lock so no fear of him unbuckling himself. My 9 month old loves the height as he can now see out of the window."
If you spend £29.99 or more you'll also get free UK standard delivery (normally £4.95) so it's definitely worth popping something costing at least a fiver in your basket, too.
With thanks to shaiamyst @HUKD