You can't move for Christmas adverts at the moment but it seems PayPal is attracting special attention for its Christmas advert this year - albeit for the wrong reasons.
The Guardian reports:
The UK advertising watchdog has received more than 230 complaints from viewers irate at PayPal’s new festive TV ad, claiming it ruins Christmas for children by suggesting that Santa is not real. The ad, which launched its UK campaign during Sunday night’s The X Factor, shows two young brothers trying to catch their parents bringing home Christmas presents.
The ad features a pair of brothers worrying that they won't be getting any Christmas presents this year, on account of the fact that their parents aren't out shopping as they would normally be at this time of year. The boys' fears are allayed at the end of the PayPal Christmas ad, when piles of presents appear beneath the Christmas tree and it becomes apparent that PayPal has played more than a small part in the magic.
A PayPal spokesperson said:
"We just want to take a moment to say we’re sorry that some people have been upset by our new UK Christmas TV advert. Our ad aims to take a fun look at those Christmas presents kids know come from their parents, and not in any way say Father Christmas doesn’t also deliver presents to them.”
Hmm. I'm treading carefully here for obvious reasons but I reckon we might all have Christmas advert overwhelm before it's even December at this rate. Unless the John Lewis Christmas advert delivers on all the feels when it finally airs tomorrow, of course.
What do you think? Have you watched the PayPal Christmas advert, or were you one of the viewers who complained to the UK advertising watchdog about it? We'd love to hear your thoughts over on our Facebook page.